Valorize Media ("we", "our", "us") operates the Datamails SaaS platform ("Service") for e-commerce brands, enabling them to connect their Klaviyo accounts (and in the future Shopify, Postscript, etc.) to analyze data and generate insights. This Privacy Policy explains how we collect, use, disclose, and protect your information when you use our Service.

1. Information We Collect

We collect the following information when you use Datamails:

• Klaviyo API Key and Account Information: To connect to your Klaviyo account, we collect and store your API key and account details.

• User Account Information: When you create an account with Datamails, we collect personal details such as your name, email address, and any other relevant login credentials.

• Analytics Data: Data fetched from your Klaviyo account, such as customer profiles, campaigns, events, and other data required to provide insights and analytics.

• Usage Data: Information on how you interact with our Service, including but not limited to logs, error reports, and user behavior within the platform.

2. Purpose of Collection

The information we collect is used for the following purposes:

• To provide and improve the Service, including generating reports, analytics, and insights based on your data.

• To secure your account and ensure the safe storage of your Klaviyo API key and other login credentials.

• To communicate with you regarding updates, support, and changes to the Service.

• To ensure compliance with legal obligations and to safeguard our rights and interests.

3. Disclosure of Information

We do not share, sell, or rent your personal information or the data collected from your Klaviyo account to third parties, except in the following circumstances:

• Service Providers: We may share your information with trusted third-party service providers who assist us in running the Service, such as AWS for data storage. These providers are bound by confidentiality agreements and are prohibited from using your information for any other purpose.

• Legal Requirements: We may disclose your information if required to do so by law or in response to valid legal requests.

4. Data Security

We take reasonable measures to protect your data and personal information:

• Your Klaviyo API Key and other login credentials are stored securely on our AWS servers (S3, EB, etc.) and are never shared with third parties.

• We employ security practices, including encryption, authentication, and regular security audits, to protect your data from unauthorized access.

• Access to your account is protected by multi-factor authentication (MFA) and secure password policies.

5. Data Retention

We retain your data for as long as your account is active or as necessary to provide the Service. If you delete your account, we will delete all associated personal and analytics data, except as required by law or for legitimate business purposes.

6. Your Rights

You have the right to:

• Access, update, or delete your personal information and account data.

• Opt-out of marketing communications.

• Withdraw consent to data collection, though this may limit the functionality of the Service.

7. Changes to this Privacy Policy

We reserve the right to modify this Privacy Policy at any time. Any changes will be communicated to you and posted on our website. Your continued use of the Service following any changes constitutes acceptance of the updated Privacy Policy.

8. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

• Email: support@datamails.com